Shimza advices event promoters in South Africa.
The musician whose real name is Ashley Raphala has an impressive level of exposure in the industry as he’s travelled far and wide to perform at various gigs.
This isn’t the first time he’s popped on social media to advise talents.
On Wednesday, he urged event promoters to not rely on lineup in other to sell tickets.
“(Event promoters) Build properties that don’t rely on a line up to sell tickets, find a way for people to trust the brand so much that they know they will have a great time no matter who is on the line up,” he wrote.
Followers affirmed his statement, saying that the DJ’s advice is on point, while a few others shared their experiences.
I just played an unannounced lineup in LA and it was one of my favorite parties, such a dope, packed crowd and energy all night. They showed up for the love of music and trust in the event brand. So much respect ✊🏽
— Paige (@realdjpaige) July 18, 2023
