Zara is a world-renowned fashion brand that comes with an interesting price strategy that has had the attention of the market over the years.
Zara is loved by their consumers because of its high quality, rapid updates, and unique design, with a price point that is comparatively high but reasonable at a point for many consumers nowadays, which has opened paths for counterfeits to take over the market with the brand’s name and tag.
Let’s take a look at some of how you can locate fake Zara clothes.
1. Take a trip down memory lane
Zara was founded in 1975 and is a family company in downtown Galicia, Northern Spain by Rosala Mera and Amancio Ortega. Originally it sold low-cost knockoffs of well-known brands when it met its fate and started blending out high-end clothes in the fashion business. He originally wanted to name the brand Zorba, but later on decided on Zara, as the name was already taken by another reputed brand.
2. The Zara logo
Zara clothes and bags usually have the logo or the name printed on them which is sewn inside the clothes or bags interior with ‘Zara, Spain’ printed on it. The soothing and chic material of your purchase will also prove that you have purchased an original. The logo will always be found on the inside lining, with fake clothes pasting it on the upper inside of the garment with the ‘Z’ written most bizarrely with a wrong alignment.
3. The side stitching
The side stitching of Zara comes with chic and plain stitching details which almost look invisible as the stitching is mostly done from the inside with the details not shown on the outside of the garment which is missing in fake Zara clothes, making the brand the largest women clothes retailer in Europe.
4. Check the packaging
Zara always prefers minimalistic packaging of plain ‘Zara’ printed in the hues of white over the cardboard. However, the backside always comes with a tag and detailed information which should match your order details and tag inside the box. People usually do not check the information and the numbering keenly and fall into the scam of purchasing Zara clothes from top-notch websites and delivering fake clothes and other accessories.